WordPress is the world’s most popular CMS. This article evaluates the reasons behind its popularity.

CMS types are many – WordPress, Drupal, Joomla, Typo3, Quick.Cms. WordPress, the world’s most popular Content Management System (CMS) is the publishing platform used for building websites and blogs. First released in 2003 as a basic weblog tool, this open source CMS has conquered the world of web designing as well as development.

According to the 2015 CMS Usage statistics report, WordPress tops the list with 267,959 million websites using this CMS type. Top sites using this system include: Ebay, Yahoo, Digg, Wall Street Journal, Ford, People Magazine, Sony, Samsung, New York Times, and Mozilla Firefox.

Integrating this CMS platform with Magento ecommerce stores often requires assistance from reliable Magento development services. This easy to install extension combines the functionality of WordPress while being fully integrated into Magento and the Magento theme.

Most web designers and web developers use this platform for various reasons. Let us check those reasons.

No rocket science- It is easy to use

An ideal choice for beginners, the user need not be a technical genius to use WordPress. This CMS does not require PHP nor HTML knowledge unlike Drupal, Joomla or Typo3. The process of updating pages, images and/or posting blogs on WordPress is literally as easy as editing a Word document. Its backend administrator interface is visually easy to navigate and very effective. The user can not only add written content, but also easily publish videos, photos, galleries, and slideshows. They can add buttons, new pages, blog posts and news updates.

Search engines love it

WordPress coding is very clean and simple that makes it easy for search engines to read and index a site’s content. Focusing on SEO, each page, post, and image in WordPress sites have its own meta tag keywords, description, and title, making it easier to optimize for specific keywords and allowing for very precise optimization of search engines.  User can also use tags to further enhance SEO efforts.

Ideal for E Commerce Sites

WP’s ecommerce plug-ins such as WooCommerce allows customizing the functionality of the online store. Great features of this plug in include complex shipping options, sales and inventory charts, credit/debit payment integration, customer reviews, follow-up emails and much more. Other ecommerce systems include Magenta and Zen cart. Magento development services can help Magento WordPress Integration which is the easiest way to get blocks, sessions and products from your Magento store.

Responsive support

This popular CMS support responsive web designs that adjusts the layout of elements on a webpage according to the width of the device being used to view the page. It is now rare to find a WordPress theme that does not use responsive design. With WordPress and responsive theme you will not have to worry about how your site appears on mobile devices.

Easy to transfer

It is also a simple process to transfer your website from another platform to WordPress. WordPress includes the ability to transfer websites from Google Blogger, Joomla, Drupal, and many other popular platforms. Without much work, you can migrate your existing website to WordPress.

Attractive menu choices

This CMS type makes the site more attractive and easy to navigate than Drupal or Joomla.  Depending on the business requirement, user can rearrange the menus and pages.Menu can also be modified to include categories, pages,and more.

It is free to download and install

This CMS is free to install and anyone can use it. Almost 13000 no cost plug-ins and themes are available in this Open Source platform to choose from, making it much affordable. Paid premium themes and plug-ins are also available, which is often not required for beginners. With the support of a large community surrounding WordPress, any developer can work on a WordPress-based site to update it, make changes, etc

Integrating WordPress and Magento allows online retailers to benefit from both platforms. Magento WordPress Integration is the easiest way to get blocks, sessions and products from your Magento store. It can also be integrated with Magento ecommerce stores by getting assistance from reliable Magento development services.